mivoz by minube and León Launch the First AI Voice Agent Created by a Tourist Office
The city becomes a pioneer in the use of conversational artificial intelligence to transform the way travelers discover a destination before, during, and after their trip.
The León City Council has taken an unprecedented step in tourism digitalization by partnering with the technology company Minube. Together, they have launched the first artificial intelligence-based voice agent implemented by a Tourist Office in the country. This tool, accessible from the web, marks a turning point in how institutions interact with visitors.
With this initiative, the capital of León positions itself as a pioneer by offering a conversational system capable of dialoguing in a natural and contextualized way. Nonia, as the assistant has been named, does not need to ask the user basic questions; thanks to its technology, it knows the traveler's location and the current weather to offer tailored plans. Furthermore, its functionality goes beyond mere information: if the user needs to book a table or contact an activity company, Nonia manages the sending of links and phone numbers instantly without interrupting the conversation.
A new screen-free era
Gonzalo Moreno, co-founder of Minube, explains that this technology responds to a future vision where mobile dependency decreases. "The goal is for the traveler to stop looking at a screen and typing while walking. Voice allows you to enjoy the destination with your eyes up, simply by speaking and listening," he states. This interface change seeks to humanize technology, offering a seamless and accessible experience.
The project, presented today at Fitur by Mayor José Antonio Diez Díaz and the Minube team, is part of 'mivoz', the company's B2B division focused on AI solutions for destinations. According to the mayor, this innovation will make "visiting the city even easier and more attractive."
